PR for startups: How to stand out from the crowd

How To: Pitch, Sell & Market
2/22/19, 12:50 PM - 1:15 PM (EET)
LMT Founder stage

Traditional announcement based PR is broken for startups! In his presentation, Craig, an editor, journalist, and PR expert looks at the problems facing startups getting media coverage and offers some tips for how they can catch the right people's attention. By understanding what types of stories engage the media, and creating interesting narratives about interesting aspects of their company, team, and culture, startups can truly stand out from the crowd and get the recognition they deserve!